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Pagination-Best Practices For SEO and UX
- November 9, 2017
- Posted by: Webcap
- Category: Competitive research
No CommentsPagination simplifies the information hierarchy and help users not only to navigate but also to know how many pages they can access to. Accordingly, it gives them back the control that infinite scroll takes from them. Pagination issues can affect any website, from a simple blog to a heavy e-commerce site. They are not only -
3 Digital Marketing Trend Coming in 2018
- November 9, 2017
- Posted by: Webcap
- Category: Funding trends
Keeping a pulse on Digital Marketing trends helped many businesses generate better engagement and increased brand loyalty. In fact, 2017 was an exciting year for Digital Marketing. It offered so much freedom and potential to help business owners in successfully marketing their business. Content Marketing and Mobile Marketing were king. Therefore, we were witnesses of -
How To Know It’s Time To Re-design Your Website
- November 8, 2017
- Posted by: Webcap
- Category: Business plans
Having a website is good. Having “the website” is great. In fact, your website should grow with you. It must represent your organization's needs and goals over time. To know when it’s time to redesign your website, here are four clear signs that your site needs an overhaul: Route Has Become Difficult Is your site -
How to Improve Bounce Rate of Your website
- November 7, 2017
- Posted by: Webcap
- Category: Competitive research
Bounce rate is in inverse proportion to conversion rate. It is a factor that determines the site’s search performances. Having increased bounce rate would reduce site’s search performances. Luckily, here’s some tips on how you can improve the bounce rate on your website : Content’s Readability The main reason for readers to leave quickly your -
Web Marketing Strategy Vs basic search engine optimization
- November 6, 2017
- Posted by: Webcap
- Category: Competitive research
Many confuse search engine optimization (SEO) and digital marketing. And they are indeed related. In fact, SEO is a subset of digital marketing. By definition, SEO is the process of increasing the site's visibility in search engine results by improving the quantity and quality of the traffic to this website. An SEO specialist has the -
3 Reasons Why You May Be Losing Followers On Your Social Media
- November 6, 2017
- Posted by: Webcap
- Category: Competitive research
Losing followers is part of the social media journey. It is quite regular in social networks like Twitter and Instagram, to lose followers. But if you are wondering what the reasons for these unfollows, here’s 3 reasons why you may be losing followers on your social media : Your content is simply boring It may
