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4 Major Trends Caused by COVID-19 and How to Respond
- March 23, 2020
- Posted by: Webcap
- Category: Blog
No CommentsThe COVID-19 pandemic is one that impacted our lives at many levels. It seemed to come out of nowhere and change everything we ever knew about health, business, and commerce but also travel norms. But even among all these changes, life still has to go on and the best option we have is to adapt
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Top digital marketing trends for 2020
- January 3, 2020
- Posted by: Webcap
- Category: Blog
Technological advancement is changing at a considerably faster rate, so is digital marketing. Companies nowadays have embraced the digital marketing platform as a way of marketing their products and services. For this reason, most companies have been putting their brand on this platform to attract the targeted audience. However, the brand needs to be updated
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What is BERT update? And how it will affect SEO?
- October 25, 2019
- Posted by: Webcap
- Category: Blog
BERT (Bidirectional Encoder Representations from Transformers) update refers to the Google algorithm that was implemented to help Google in the interpretation of complex long-tail search queries. As a result, only relevant searches will be displayed. Moreover, in natural language processing, it has helped Google to understand the semantic context of search terms. For this reason,